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COLOR CONTRAST The colors that you choose to incorporate into your sign will
have a large impact on the overall effectiveness on the impact of the sign.
Without enough contrast, the message may be lost. With colors that are
visually unpleasing, potential customers may never come through your front
door. Below is a chart of color combinations which demonstrates the legibility of color contrasts. This chart has been configured to show the most to the least legible combinations (shown from top to bottom). |
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COLOR CONTRAST CHART |
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Black on Yellow |
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Black on White |
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Yellow on Black |
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White on Black |
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Blue on White |
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White on Green |
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Green on White |
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Red on White |
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White on Red |
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Red on Green |
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Green on Red |
Information provided by Dr. E.C. Shaffer, 3M Commercial Graphics
Division
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(315) 451-5940 Phone
(315) 451-6127 Fax
220 Commerce Blvd.
Liverpool, NY 13088